Hello Kitty Golf
This is the newest Hello Kitty craze out there 
A guy, Michael Lee had a new idea to “improve” golfing He plans to start a new venture, called Hello Kitty Golf, and filling a gap in the sporting equipments in this field for girls and women’s.
Here is what he has to say:
“This brand was conceived in June of last year,” he said. “We were approached by Sanrio [Hello Kitty's parent company] USA to help them do a line of golf equipment and accessories. What we produced is a few hundred SKUs [stock keeping units, or individual products within a line], from junior sets to accessories, headcovers, divot tools, ball markers, balls and full ladies’ sets. We retained most of the design staff from Nickent into this new company and it designed the entire Hello Kitty set.”
“I have an 11-year old daughter,” Lee said. “She started golf the year before. The pro shop gave her a 7-iron. Then I tried to buy her a set at the country club. The pro said all the clubs are unisex. I saw my little girl and she said, ‘What?’ She couldn’t believe it. Girls and boys are very distinctive at that age. When the Hello Kitty opportunity came up, I became a super hero dad.”
The Hello Kitty women’s set includes a driver, 4-and 7-woods, a 5-hybrid, 7-iron through pitching wedge, sand wedge, putter and mix-and-match cart bag and headcovers available in a variety of colors ($799.99)
Well.. I am still wondering what is that product that will never be available with Hello Kitty
Source: Golfdigest
Update:
There is a similar available on amazon for about US$179:
